CountryMax History

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Beginning in 1984 as a small farm supply and feed store owned by the Payne family, CountryMax has grown into one of western New York State’s biggest success stories. CountryMax now operates 16 locations spanning from Buffalo to just north of Binghamton, and employs over 300 team members, a number that continues to grow each year. Over time the product offering as well as store size has increased dramatically- in addition to farm and feed supplies, CountryMax is now a one-stop shop for all lawn and garden products, pet supplies, small pets, clothing and backyard wild bird feeding. CountryMax customers have come to rely on a level of service, pricing, and small-town feel in a way that larger stores cannot replicate- yet they also enjoy the benefits of CountryMax’s extensive purchasing power and flexibility that typically tips the scales between the “big-boxes” and independents.


Beginning in 2008, CountryMax began rolling out the striking rough cut wood theme that we have become known for, and the effect has been one of the most unique shopping environments in the country. The typical CountryMax store ranges from 15,000 to 23,000 square feet, with future stores planned with increasing size.


Fostering a sense of community among employees and customers alike, CountryMax continues to build on the tradition of the small unique local store feel, expanding to more locations and bringing our unique brand to communities across New York State.

CountryMax Timeline

1984Farmington 1984

The Beginning - Farmington Agway opens in April of 1984


The Farmington store becomes an independent dealer known as Farmington Farm and Garden


2nd store, Ontario Farm and Garden, opens 


3rd store opens in Webster


4th store opens in Fairport  


Colored CountryMax Logo 2

- 5th store opens in Seneca Falls - the first store to be designed and constructed by our own company        

- "CountryMax" officially becomes the operating name of the company.


- 6th and 7th stores open in Palmyra and Cortland. Both locations were former Agway retail stores. 

- Webster and Ontario Farm and Garden are combined into one store location                


Batavia CountryMax opens - now the 7th store after the consolidation of Webster and Ontario


8th CountryMax store opens in Spencerport


Cortland CountryMax is moved to a new location and rebuilt - marking the beginning of a new era for the look, feel and design of CountryMax Stores.

The building prominently features a barn-themed entrance and rough cut wood for an inviting and distinguishable look.

The building is designed and constructed by CountryMax's own employees and construction crew.





Brockport CountryMax opens - making it the 14th retail store.

The formerly vacant building is completely overhauled to include the signature barn entrances, wrap-around wooden porch, pet rooms, and stonewall and gated perimeter.

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Brockport CountryMax


- The 15th store is constructed in Geneseo

- Cicero CountryMax moves to a new, bigger location to meet the demands of its growing customer base.

   Previously located in a plaza, Cicero moves into a vacant building that was once home to a bowling alley. The new location features a front and back porch, spacious pet rooms and stunning handcrafted wooden shelving units.


Fairport CountryMax is rebuilt. The new store stretches 20,000 square feet, has a 30 foot tall grand entrance, wooden barn checkout area, and a rough timber frame barn inside the store for the equine department.

Explore the inside of the store below with our virtual tour!



CountryMax's 30th Anniversary!

Spencerport CountryMax is rebuilt! Take a look!



DeWitt CountryMax opens in November, 2015! Our East Syracuse/Manlius location is moved to a larger location in DeWitt to accomodate pet rooms, dogwash stations and much, much more!



Henrietta CountryMax (pictured right) moves to a new location in April, 2016! New features include a dog wash, pet boutique, events room, and custom-built lodge made with wood salvaged and repurposed from the historical Halpin Farms land on Methodist Hill.


Baldwinsville CountryMax opens in November 2016! The new store has many custom-built features such as a dog wash, homestead lodge, climate-controlled pet rooms and much more!

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